Top Florence hotels deals
The Stricklin Hotel
Marriott Shoals Hotel And Spa
Comfort Suites Florence Shoals Area
Baymont by Wyndham Florence/Muscle Shoals
Holiday Inn Express Hotel & Suites FLORENCE NORTHEAST, an IHG Hotel
Budget Inn & Suites
Popular places to visit
University of North Alabama
Enjoy the collegiate vibe when you visit University of North Alabama, during your travels in Florence. Stroll along the riverfront or experience the area's live music.
North Alabama Medical Center
Though North Alabama Medical Center might be what brings you to town, perhaps you'll have a chance to explore more of Florence while you are here.
Shoals Conference Center
Shoals Conference Center is just one of the places to see in Florence, so why not enjoy the other things to explore during your travels? Stroll along the riverfront or experience the area's live music.
Florence Vacations
Create new memories, have incredible adventures and follow the path less traveled — anything is possible in Florence. But first, let us provide you with a few basic facts about your next vacation destination!
To help get you oriented, Florence is 110 miles (177 kilometers) to the southwest of the well-known city of Nashville.
With so many things to see and do in this part of Northwest Alabama, it's easy to see why 39,000 people have made it their home.
Places to visit in Florence
Few things give us a tangible look into past times quite like old buildings. Why not take a guided tour around Frank Lloyd Wright Rosenbaum House and discover what went on within its walls? Seeking some more ideas? The intimacy and mastery of live theater has to be experienced. Buy your tickets for a show at Shoals Community Theater to experience the magic for yourself! But there's more. History is bursting with extraordinary stories to be told and plenty of lessons to be learned. Pay a visit to W.C. Handy Home and get an insight into the past.Where do you fly into for Florence?
While you're researching for your Florence trip, bear in mind that the nearest terminal, Huntsville International Airport (HSV), is approximately 50 miles (80 kilometers) to the east of the downtown area. Book your flights, pack your suitcase and get set to create unforgettable memories!Frequently asked questions
Photos of local treasures
Browse Florence vacation photos for more inspiration